CLIENT
A gluten-free bakery serving the Greater Seattle area with delivery across 20+ zones.
THE CHALLENGE
I Can't Believe It's Bread is a gluten-free bakery delivering across the Greater Seattle area, including Bellevue, Redmond, Kirkland, and Seattle. With an existing delivery infrastructure spanning 20+ zones, they partnered with us to grow their delivery volume, reach new customer segments, and build recurring revenue channels.
ENGAGEMENT SCOPE
6
Initiatives delivered
PRACTICE AREAS
THE WORK
Website optimization — making delivery the primary CTA, adding address eligibility checking, and creating delivery bundles priced above the $60 free-delivery threshold
Email and SMS marketing — welcome sequences, weekly reorder reminders, and delivery specials campaigns
Geo-targeted social media advertising on Instagram and Facebook, targeting gluten-free, celiac, dairy-free, and health-conscious audiences
Apartment complex outreach program — lobby sample events, resident-only QR discounts, and property manager partnerships
Corporate delivery program — weekly breakfast deliveries, meeting and event platters, and recurring dietary-specific orders for offices and campuses
University outreach — campus dining proposals, finals week meal packages, and student organization catering
MORE WORK
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WORK WITH US
We work with nonprofits and small businesses at no cost — bringing structured consulting to organizations that need it most.
Free consultation · No commitment · Response within 24 hours
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